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Gran Área: Ciencias sociales
Área: Comunicación y medios
Subárea: Ciencias de la información (aspectos sociales)

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Resultado: 350 registro(s)

17578

Data Warehousing

Using the Wal-Mart Model

 

Morgan Kaufmann, 2001.

ISBNs 9781558606845

Colección: ScienceDirect

Resumen (en inglés):


At 70 terabytes and growing, Wal-Mart's data warehouse is still the world's largest, most ambitious, and arguably most successful commercial database. Written by one of the key figures in its design and construction, Data Warehousing: Using the Wal-Mart Model gives you an insider's view of this enormous project. Continuously drawing from this example, the author teaches you the general principles and specific techniques you need to understand to be a valuable part of your organization's own data warehouse project, however large or small. You'll emerge with a practical understanding of both the business and technical aspects of building a data warehouse for storing and accessing data in a strategically useful way.


What further sets this book apart is its focus on the informational needs of retail companies-including both market and organizational issues that affect the data's collection and use. If retail is your field, this book will prove especially valuable as you develop and implement your company's ideal data warehouse solution.

* Written by a member of the team of four engineers who designed and built the Wal-Mart Data Warehouse database, a team whose database design was recognized internally in 1991 by Wal-Mart with the company's Team Innovational Technical award.
* Provides essential information for project managers, consultants, data warehouse managers, and data architects.
* Takes an in-depth look at a wide range of technical issues, including architecture, construction approaches, tool selection, database system selection, and maintenance.
* Addresses issues specific to retail business: vendors, inventory, sales analysis, geography, article categories, and more.
* Explains how to determine business requirements at the outset of the project-and how to develop return on investment analyses after the warehouse has been brought online.


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17579

Data Warehousing And Business Intelligence For e-Commerce

 

Morgan Kaufmann, 2002.

ISBNs 9781558607132

Colección: ScienceDirect

Resumen (en inglés): You go online to buy a digital camera. Soon, you realize you've bought a more expensive camera than intended, along with extra batteries, charger, and graphics software-all at the prompting of the retailer.


Happy with your purchases? The retailer certainly is, and if you are too, you both can be said to be the beneficiaries of "customer intimacy" achieved through the transformation of data collected during this visit or stored from previous visits into real business intelligence that can be exercised in real time.


Data Warehousing and Business Intelligence for e-Commerce is a practical exploration of the technological innovations through which traditional data warehousing is brought to bear on this and other less modest e-commerce applications, such as those at work in B2B, G2C, B2G, and B2E models. The authors examine the core technologies and commercial products in use today, providing a nuts-and-bolts understanding of how you can deploy customer and product data in ways that meet the unique requirements of the online marketplace-particularly if you are part of a brick-and-mortar company with specific online aspirations. In so doing, they build a powerful case for investment in and aggressive development of these approaches, which are likely to separate winners from losers as e-commerce grows and matures.

* Includes the latest from successful data warehousing consultants whose work has encouraged the field's new focus on e-commerce.
* Presents information that is written for both consultants and practitioners in companies of all sizes.
* Emphasizes the special needs and opportunities of traditional brick-and-mortar businesses that are going online or participating in B2B supply chains or e-marketplaces.
* Explains how long-standing assumptions about data warehousing have to be rethought in light of emerging business models that depend on customer intimacy.
* Provides advice on maintaining data quality and integrity in environments marked by extensive customer self-input.
* Advocates careful planning that will help both old economy and new economy companies develop long-lived and successful e-commerce strategies.
* Focuses on data warehousing for emerging e-commerce areas such as e-government and B2E environments.


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8712

Data Warehousing and Data Mining Techniques for Cyber Security

Vol. 31

 

13th ed. Boston, MA: Springer Science+Business Media, 2007.

Título de la serie/colección: Advances in Information Security. ISSN 1568-2633,

ISBNs 9780387264097 9780387476537

Colección: SpringerLink


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8611

Data Warehousing and Knowledge Discovery

9th International Conference, DaWaK 2007, Regensburg Germany, September 3-7, 2007. Proceedings Vol. 4654

 

13th ed. Berlin, Heidelberg: Springer-Verlag, 2007.

Título de la serie/colección: Lecture Notes in Computer Science. ISSN 0302-9743,

ISBNs 9783540745525 9783540745532

Colección: SpringerLink


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4664

Database

Enterprise, Skills and Innovation: 22nd British National Conference on Databases, BNCOD 22, Sunderland, UK, July 5-7, 2005, Proceedings Vol. 3567

 

13th ed. Berlin, Heidelberg: Springer-Verlag GmbH, 2005.

Título de la serie/colección: Lecture Notes in Computer Science. ISSN 0302-9743,

ISBNs 9783540269731 9783540316770

Colección: SpringerLink


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5127

Database Programming Languages

11th International Symposium, DBPL 2007, Vienna, Austria, September 23-24, 2007, Revised Selected Papers Vol. 4797

 

13th ed. Berlin, Heidelberg: Springer-Verlag, 2007.

Título de la serie/colección: Lecture Notes in Computer Science. ISSN 0302-9743,

ISBNs 9783540759867 9783540759874

Colección: SpringerLink


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8759

Databases in Networked Information Systems

5th International Workshop, DNIS 2007, Aizu-Wakamatsu, Japan, October 17-19, 2007. Proceedings Vol. 4777

 

13th ed. Berlin, Heidelberg: Springer-Verlag, 2007.

Título de la serie/colección: Lecture Notes in Computer Science. ISSN 0302-9743,

ISBNs 9783540755111 9783540755128

Colección: SpringerLink


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6

Databases, Information Systems, and Peer-to-Peer Computing

International Workshops, DBISP2P 2005/2006, Trondheim, Norway, August 28-29, 2005, Seoul, Korea, September 11, 2006, Revised Selected Papers Vol. 4125

 

13th ed. Berlin, Heidelberg: Springer-Verlag, 2007.

Título de la serie/colección: Lecture Notes in Computer Science. ISSN 0302-9743,

ISBNs 9783540716600 9783540716617

Colección: SpringerLink


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459

Decision Support for Global Enterprises

Vol. 2

 

13th ed. Boston, MA: Springer Science+Business Media, 2007.

Título de la serie/colección: Annals of Information Systems. ISSN 1934-3221,

ISBNs 9780387481364 9780387481371

Colección: SpringerLink


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4743

Dependable Computing

Third Latin-American Symposium, LADC 2007, Morella, Mexico, September 26-28, 2007. Proceedings Vol. 4746

 

13th ed. Berlin, Heidelberg: Springer-Verlag, 2007.

Título de la serie/colección: Lecture Notes in Computer Science. ISSN 0302-9743,

ISBNs 9783540752936 9783540752943

Colección: SpringerLink


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